PRIVACY NOTICE
RESPONSIBLE FOR DATA PROCESSING
The party responsible for the processing of the databases subject to this policy is the commercial establishment named Brighter Smiles S.A.S, NIT: 901647321-5, whose contact information is as follows:
Cali -Colombia
Address: Carrera 100 No 5-169/331 Centro Comercial Unicentro, office 612B
Email: brightersmiles@drgonzagatabares.com
Phone: 57 4870803
DATA PROCESSING AND PURPOSE
For the commercial establishment named: Brighter Smiles, owned by Dr Gonzaga Tabares Velasquez, as the party responsible for processing the personal information of its members, physicians, specialist, users, clients, collaborators, contractors and/ or suppliers, it is of utmost importance to guarantee the right of habeas data incorporated in article 15 of our political constitution, developed by law 1581 of 2012 and decree 1377 of 2013 which partially regulates said law.
In accordance with what is contemplated in the current and applicable regulations regarding data protection, the commercial establishment named: Brighter Smiles, owned by Dr Gonzaga Tabares Velasquez, is committed to providing adequate treatment to all and each one of the personal data that are subsequently incorporated into our databases, and to file them for the specific purposes for which they are delivered. The said purposes are the following:
2.1 Manage the correct provision of the services provided by the company: Request, consult, and change appointments with dental professionals previously arranged or requested by the holder of the personal data.
Consult and/or update the provision of dental treatment services.
Allow the verification of service status associated with the provision of dental services.
Generate certificates or certifications requested by holders of personal data.
Conduct campaigns aimed at educating users about the health services offered, through multiple multimedia channels and social media that the establishment has.
Provide information on programs and special campaigns designed to prevent diseases.
Analyze population risk in a general and individual manner for health users.
Allow the qualification and classification of the origin of diseases.
Allow surveys regarding satisfaction, service, and care provided.
Note: the data obtained through the processing of the purposes previously described will under no circumstances be shared with third parties, as it is information considered sensitive by regulations.
2.2 Inform about our products and services
2.3 Inform about changes in information processing policies
2.4 Process requests, inquiries on any type of petition made by you as a user or client of our services through any of the contact forms made available to you: Contact center, dental office, social media, and corporate web portal.
2.5 Correctly manage the protection and exercise of the rights held by the shareholders of the commercial establishment named Brighter Smiles, owned by Dr Gonzaga Tabares Velasquez.
2.6 Send informational newsletter
2.7 Prepare statistical studies
2.8 Manage labor and commercial contractual relationships acquired rightly.
2.9 Manage prejudicial and judicial collection process
2.10 Manage requirements from administrative and judicial authorities in compliance with their functions.
2.11 Send eventual commercial and advertising communications through any of the means listed below, such as SMS, MMS, SOCIAL MEDIA, or any other electronic or physical medium known at present or in the future, that makes it possible to carry out commercial and/or advertising communication. Said commercial communications will be related to products or services offered by the commercial establishment Brighter Smiles, owned by Dr Gonzaga Tabares Velasquez, or its affiliates, patients, users, commercial allies, and/or strategic partners with whom some commercial promotion agreement is made among its clients.
RIGHTS OF THE DATA HOLDER
The holder of personal data will have the right to:
Know, update, and rectify their personal data before the parties responsible for processing or those in charge of processing. This right may be exercised, among others, against partial, inaccurate, incomplete, or fractionated data that induces error, or against those whose processing is expressly prohibited or has not been authorized.
Request proof of the authorization granted to the party responsible for processing when expressly required as a prerequisite for processing, in accordance with the provisions of Article 10 of Law 1581 of 2012.
Be informed by the party responsible for processing or in charge of processing, upon prior request, regarding the use that has been given to their personal data.
Present complaints before the superintendence of industry and commerce for violations of the provisions of the law and other regulations that modify it, add to it, or complement it.
Revoke the authorizations and/or request the deletion of data when the principles, rights, and constitutional and legal guarantees are not respected in the processing, or the revocatory right will be exercised when the superintendence of industry and commerce has determined that the party responsible for in charge of processing has incurred in conduct contrary to the law and the constitution.
Access free of charge to their personal data that has been subject to processing.
To exercise these rights, they may be carried out by the following persons:
By the holder, who must prove their identity sufficiently through the different means made available by the party responsible.
By their legal representatives, who must prove such status.
By the representative and/or agent of the holder, with prior accreditation of the representation or power of attorney.
By stipulation in favor of another or for another.
The rights of children, girls or adolescents will be exercised by the persons who are authorized to represent them.
We invite you to learn about the data protection policy to understand the procedures that must be followed to exercise your rights.
MECHANISM TO LEARN ABOUT THE PERSONAL DATA PROTECTION POLICY OF THE COMMERCIAL ESTABLISHMENT BIRGHTER SMILES, OWNED BY DR GONZAGA TABARES VELASQUEZ.
The policy can be consulted at the following link.